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Essays 31 - 60
Functional brand attributes which were communicated effectively to the customers incorporated these heritage aspects along with qu...
different from its competitors, with unique characteristics (Morgan, 2009). This may be the result of the ways the product charact...
The concept of brand equity is discussed. The concept is then used to examine the way brand equity is created by Coca Cola though...
they are and how they compete. Sony was originally called Tokyo Tsushin Kogyp (Tokyo Telecommunications Engineering Company), wo...
their status (Holt, 2003; 43). In some counties there have even been attempts to trade mark shapes and colors that are associated ...
who import form other countries may have a cost advantage. The good economic conditions may also be seen as encouraging of grow...
and many companies can leverage these brand names while minimizing their costs toward expansion and getting old markets to buy new...
the category of a "convenience" item -- in other words, the shopper in question can conceivably buy his/her groceries AND pick up ...
some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...
importance in the fight against AIDS/HIV by utilizing the force inherent to their extended reach into the population. "Journalist...
mention the fact that aspartame had been sent through the wringer. A manager, therefore, needs to basically factor public relation...
many of the trade barriers lifted and restrictions relaxed, for trade and good going into and coming out of China (Thompson, 2007)...
central point of the narrative. The company accountant is the first character to refer to Kurtz and he tells Marlow that Kurtz i...
account for there reversal in the infant mortality rates seen since the 1980s. This paper will look at the patterns and trend in...
comparison of the two works, illustrating what one can learn of South Africa through having two different sources of information, ...
that was operative in the time of the lynchings during the 1800s and 1900s. Rather than seeing a group mentality or a societal ...
6 pages and no sources. This paper considers the nature of western influences on the countries of Africa. Specifically, this pap...
9 pages and 7 sources. This paper considers the transformation of Africa in recent decades, including the emerging view of Africa...
as the people of South Africa seek to bring about a more equitable sharing of political power and wealth within their country. O...
thumbscrews" (California Newsreels). This particular film is clearly a film that is aimed at bringing light to the past, to the ...
This 5 page paper compares and contrasts three books about business and their authors' opinions of what it takes to succeed in the...
In a paper consisting of nine pages a nationwide plan for prescription drugs is examined in terms of economic feasibility and the ...
The writer takes a broad look at the way that the use of the internet has impacted across the global interdependent with the prog...
and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...
target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...
The writer reviews the document “Dimensions of Crisis Impacts: Humanitarian Needs by 2015” and considers some of the potential pro...
The writer looks at the strikes which took place South Africa by the farmer workers in 2012 and 2013, the result of those strikes...
This research paper provides a comprehensive overview of slavery in Cape Colony, South Africa, both before and after 1815, which i...
one can grow or create, the idea of acquiring other objects, garments or foods is rather odd. Sustainable societies did exist prio...
In twelve pages Durkheim's text The Division of Labor in Society is examined within the context to lynchings in the American South...