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Essays 631 - 660

Pfizer Inc. Animal Health Products Case Study

poultry industry has been innovating in order to create more demand for its products. The poultry industry has been able to add va...

Marketing the Corvette

which the Corvette is far from being "politically correct," however. It gets 16 mpg in the city, 26 on the highway; at 4200 rpm i...

Japan and India as Potential Business Markets

this has been accompanied by lax lending policies and corruption leading to economic problems in the country over the last few yea...

Strategic Plan for Miller Lite

2012a). In 1970, Philip Morris companies bought Miller Brewery Company. Light beer was first introduced by Miller in 1975. It s...

Marketing Mix Overview - Amazon.com

too differentiated from that of its competitors. Figures show that the company bought nearly 5 billion ad impressions online durin...

Teaching Marketing

The writer looks at two issues associated with the teaching of marketing. The first considers the role of marketing in terms of su...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

Selling Luxury Cars in China

The Chinese market for luxury cars is increasing. The writer looks at factors which are impacting on the market and the way demand...

The New York City Marathon

running is an understatement according to Rubin. "To explain his excitement in the context of physical factors--heightened energy,...

Impact Of Instant Replay In College-Level Sports

62). II. THE WHOLE STORY When the NCAA implemented instant replay in 2003, anyone even remotely interested in sports felt compel...

Marketing Issues for Banks

way it can help an organization define its marketing capabilities and understand the environment within which it is operating (Min...

Sports Management Curriculum, Virtual Reality, and Traditional Simulation

or in groups that can be translated into a definitive course of action (Lainema & Lainema, 2007). The purpose of simulations is t...

Is Walking Beneficial for Human Health?

day. Rather than scheduling in daily walks, they try to increase their ordinary walking in the course of doing their daily tasks. ...

Sports Facility Management

right thing. The confusion is valid because there is a thin line between a leader and a manager. In fact, managers do lead and l...

Examination Of Alcohol And Sports

their rights are being violated by the limitation (Stockwell, 2001). II. CONTROVERSIES OF MARKETING/ADVERTISING ALCOHOL AT COLLEG...

Racism and Sports

story interesting is that the United States all but used him to prove to Adolf Hitler that African Americans could beat Germans, a...

Learning to Focus in Sports and Other Life Pursuits

original publication but today the techniques he advocates are widely recognized in a diversity of disciplines. Those techniques ...

Why Violence IS So Prevalent In Sports

very heart of causal processes (Bandura, 1986). Emphasizing the notion of learned expectations, this theory is closely associated...

Violence In Sports

the Boston Bruins in the head and fractured his skull; the players had already engaged in two fights earlier that game and were su...

The Relationship Between Sport And Politics

like small-town governments: personal, despotic, paternalistic, and absolutely without teeth (Eitzen, 2000, p. 147). Accor...

Strategic Thinking Examples

to stock their products. They also expanded internationally with their salespeople targeting large international accounts in other...

LAWRENCE SPORTS AND CAPITAL POLICY

This 13-page paper focuses on cash budgeting process, through a case study dealing with Lawrence Sports, payment from clients, and...

PAUL SMITH, STEROIDS AND THE SPORT OF JAZKE

This 5-page paper provides a fictitious scenario about a sports player admitting to using steroids on his death bed. The paper dis...

NIKE AND IMPACT ON SPORTS ADVERTISING AND APPAREL

is on the board of directors) founded NIKE in the early 1980s with Bill Bowerman, when they started selling a different kind of ru...

VALUATION OF REEBY SPORTS

Adding to the issue is that his competition is also moving into mail order, so Reeby does need to act so his company can...

Native American Images as Mascots

answered the magazines poll, who do not care. But, there are seemingly far more people who are greatly offended by such images....

King of Sports Journalists/ Jim Murray

extremely talented writer, the consensus of his peers is that Murray could have chosen to write anything he wished, but he chose s...

Do Drugs, Get Banned Forever

(Albergotti). Some steroids apparently give a "boost" to performance that last for life, giving these athletes a permanent advanta...