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Strategic Marketing and European Telecom

In seventy two pages a fictitious European telephone communications company is discussed in a financial examination that includes ...

Analysis of the Telecom Corporation of New Zealand

consumer and business customers (Anonymous, 2010; Telecom Corporation, 2009). The organization has grown utilizing a strategy of...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Strategic Study on Dendrite

In five pages a student submitted case study on Dendrite's strategic position is presented in terms of choices regarding U.S. mark...

Assessment and Recommendation for TDG Ltd

assess the way it should continue to compete in the future. 2. Internal Analysis In order to assess the company and determine t...

Strategic Recommendation for British Telecom

strategy it is necessary to examine the company in its external and internal environment. This can be undertaken using a number of...

TELECOM NEW ZEALAND AND STRATEGIC ANALYSIS

up of five divisions, or groups: Chorus, Telecom Wholesale & International; Telecom Retail; Geni-i and APPT (About Telecom New Zea...

Healthcare And Strategic Management

institution with a type of benchmark that evaluates their position in the market, internal metrics provide information about the i...

Fast Food Success and Kentucky Fried Chicken

In ten pages this paper presents a KFC case study that includes an executive summary, strategic and SWOT analyses, and strategic i...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Tough Trading Circumstances and British Telecom's Financial Strategy

the issue of financial discipline. The issue of financial discipline may be seen as key to the companys survival, and it is the f...

Regional Integration

it (Oxfam Education, 2007). This alliance had two primary objectives: to forestall another war, i.e., to encourage and foster peac...

Analysis and Advice for Omnitel Pronto Italia

legislation allowed demand is being stimulated by airtime providers subsidizing the cost of the handsets, which is recouped throug...

Marketing and Porter

be gained by asking certain questions, such as: Why do customers buy from this company, i.e., what needs do they have that cause t...

Questions on Marketing Answered

In nine pages this paper presents answers to 3 questions regarding consumer and business marketing differences, the Internet as a ...

Nail Clippers' Marketing

Delivery to wholesalers Determine marketing strategy <---- Contract advertising mediums <----...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Strategic Plan for Miller Lite

2012a). In 1970, Philip Morris companies bought Miller Brewery Company. Light beer was first introduced by Miller in 1975. It s...

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

3 Lessons in 6 Areas of Strategic Planning

reengineering fame promoted rapid organization-wide change, effectively "blowing up" existing processes and plans in favor of desi...

Telecom Environmental Marketing Audit

true globalization is progressing dramatically. Currently there is a battle of technologies underway, but it appears that attenti...

Kurtz in Conrad’s Heart of Darkness

central point of the narrative. The company accountant is the first character to refer to Kurtz and he tells Marlow that Kurtz i...

Expansion of the European Union; Is Potential Membership of Further Eastern European Union Advisable?

membership for several decades; other Eastern European countries have also expressed the desire to become part of the European Uni...

Wal-Mart’s Failure in Germany

existing competition. It was with this initial move that the problems may be traced as beginning. There were already indicators o...

The European Invasion of the Americas and its Long Term Consequences

The discovery of the Americas opened a chapter of world history that ultimately reflected phenomenal consequences. Numerous...

Buckler Nonalcoholic Beer by Heineken

or through acquisition of all or part of existing breweries. CEO Gerard van Schaik had summarized the overall goals of the compan...

End of European Colonialism

In two pages this essay considers post 1945 socioeconomic and political factors that resulted in the end of European colonialism....