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properties. More often, severe storms light up the spring skies in April and May, and then comes the summer, the heat and drought....

The writer looks at the way financial engineering may be used with a firm that has had poor performance in order to increase the f...

able to hold its own and even earn a net profit of $33 million (Michaels, 2009). Jets IPO in 2005 was in the billions (Michaels, 2...

significant increase in the international passages, of more than 89%, but this is due mainly to new routes and more aircraft flyin...

to gain more passengers, and repeat passengers. Discuss Jet Blues strategic intent JetBlues strategic intent is to make ...

good definition, but it does not help with a framework, the key is to assess how this may be assessed in a measurable manner....

JetBlue has), a reputation (which it also has) and a decent brand name, which is something the company already has. The costs asso...

in the long term (Gulf Daily News, 2009). Other areas are seeing other political changes which are also impacting demand for air t...

organization, impacting in the strategies that are adopted, determining goals and creating or influencing culture (Mintzberg et al...

interestingly permission was later granted to the subsidiary airline of MAS; Firefly. This indicates that there is a degree of bia...

Keller, 2008). Looking at each of the strategies they will be considered individually and then placed onto the matrix. 1. The in...

This report investigates US Airways. It, in fact, provides a SWOT analysis, strengths, weaknesses, opportunities, and threats. The...

If we want to look at how these operate we have to consider relationship marketing and its value in the market place. Payne...

events of 9/11. This outlines the strategy to share codes for flights so that passengers may be sold addition tickets without for ...

et al, 1998). If loyalty and commitment may create a scenario where a supply chain is enhanced and the employees will work in the ...

can see a economy gained in the use of the assets and the cost of the cargo operations is marginal, enhancing to overall profitabi...

Southwest Airlines since has completed its 30th consecutive year of profitable operations, but it is the only US airline that can ...

survey of International airline passengers 33% of customers had stated that the company they most wanted to avoid was British Airw...

database, which was supported by both of the scenarios and arose due to this ling term planning. The culture of adopting and the...

airline industry and including the development of technology and as time went by this was increasing apparent that it would have t...

Mintzberg et al, 1998). Successful and effective risk management may even be the source of a competitive advantage (Rose, 2001, P...

greater difficulty as it is service which is at the centre of al the operations rather than a product which can be adapted and cha...

is one source of income that airports have available for use in airport construction projects. This fee is collected by the airli...

market and force companies that were competing in similar manners to reassess their marketing strategies in order to prevent loss ...

also be seen as influencing this type of behaviour. There have been many papers written regarding positive human resource ...

globes most profitable airline and it trumpeted the slogan "The Worlds Favourite Airline" (2004). During 1992, Deutsche BA had bee...

the most growth is projected. Companies such as British Airways have seen ad adapted to these changes. British Airways had 44% s...

This is supported by investment in long-range A340-500 aircraft that were added to the fleet in February 2004 (SIA, 2004). In 2006...

the level of exposure to costumers that the company is able to achieve. British Airways undertook the internet strategy in an ...

but altering the destination did. London and Milan are listed as destination cities of all three airlines and the assessment was ...