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Essays 391 - 420

Linear Product Company Production Analysis

In ten pages this paper discusses a linear product company in a production analysis that includes seasonal needs, time management ...

Anheuser-Busch

this is one which looks a range of stakeholders, including shareholders and customers and the overall design of the companys own p...

Company and Product Review of PowerLeap

In five pages this paper discusses the PowerLeap company and its online computer systems upgrading products as featured on its web...

Factors to Consider in Determining a Price Strategy for an Excusive Product

of disposable income will constraint the spending that can take place, especially on luxury or non essential items (Nellis and Par...

Xerox DC420 Product Segmentation Strategy

to suit the specific needs of the business customer. The capability that the product has for upgrade further enhances its a...

Corporate Strategies and Product Life Cycles

that, according to David Cole, president of DFC Intelligence, a San Diego-based research firm (Mayer 2000). In fact in all likel...

Marketing Strategies For a Fictitious New Product

This paper analyzes the marketing strategy for a fictitious office supply item called KwikKlip. This nine page paper has six sourc...

The Coop in Italy; Case Study on the Move to Discount Retailing

the quality is the right level, the Coop approach to screening beyond this. The first stage is a screening to ensure that the supp...

Expanding into Germany and Canada

need to find new premises or facilities in a new area. Therefore, the capacity of the existing facilities will need to be capable ...

Ryanair

In trying to undertake a cost advantage the company may seek to be the cost leader in either the industry, or just the relevant se...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

Toyota Motors; The Move Towards a Fragmented Market Approach

drivers, with cards segmented by size and style into generally accepted segments or categories (Kotler, 2003; Hooley et al, 2003)....

The Expansion of OPT

decline in employment levels and as such decrease in the demand in an economy which in turn can lead to increasing levels of defau...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Strategies for The Zune

had a dominant market share. The unit had been developed in order to be attractive ad compete head to head with the iPOd. Microsof...

Marketing Plan for an Automotive Emergency Stop Button

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Strategy Plan and Marketing Mix for Slip on Soccer Cleats

do quite well, forcing other competitors to keep up with it. One major component of the marketing mix is, of course, the...

Marketing Aspects

There are different pricing strategies. Looking at a restaurant chain such as Brewers Fair, this is a long established restaurant,...

The Practice of Supply Chain Management and Logistics Management at McDonald's

the consistency and qualities of the inputs are also key to the delivery of this experience. The sale of food and beverage items...

The Importance of Branding in Marketing and Sales

the development and sales of goods and services. The American Marketing Association defines marketing as "Marketing is an organi...

Proctor and Gamble in 2005

drawn to the branded toilet tissue Charmin and feed their cat or dog Iams pet food. The products may also all be bought from the s...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Asian Agri Market and Strategy

market trends, where there is high level of sales, the company has some concerns regarding the potential future of the commodity. ...

Planning and Strategy Implementation Questions

this problem and developed solutions to it. Sometimes when things are presented in black and white, even the most stubborn CEOs yi...

Changing Strategies at ConAgra

more streamlined ConAgra to concentrate on its "long term strategic resolve driven by branded and value-added food products market...

Management Accounting Case Study

The writer looks at the case of Dumbellow Ltd., a firm manufacturing three product lines, but suffering losses on one of those li...

Business Plan and Analysis

This essay provides information about a new business that coordinates events. Included are: business description, strategies, mark...

Marketing Strategy Diet Coke in Great Britain

The writer examines the marketing strategy of Diet Coke in the UK. The marketing is examined, looking and the product price, plac...