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Essays 211 - 240

Evolving Market and Older Product Marketing

In eight pages this student supplied case study examines how an older product can be marketing amid evolving market conditions wit...

Marriott Hotels and Capital Structure

In fifteen pages a Marriott Group student supplied case study is examined in terms of corporate goals and accommodating financial ...

Student Submitted Lafontaine Electronics Company Case Study

In twelve pages a Canadian plant closure and the process involved are discussed in this student supplied case study of Lafontaine ...

The Water Market

that had impaired immune systems. Since that time, problems with the municipal water systems have been reported by the med...

Tera Tech Case Study

pricing strategies were not sufficient to regain sales, their product was near the end of its lifecycle. In the end the company ha...

Postgirot Bank Case Study

bank has relationships with almost all Swedish and need to be companies either directly or through an ounce. With 425,000 companie...

Sustainability Strategy at Wal-Mart

the companys own bottom line. For example, a short-term goal in logistics has been the target to obtain a 25% increase in fuel eff...

Student Case Study on Evaluating Investments

In ten pages this student supplied case study provides a tutorial on such calculations as IRR, NPV, WACC, and costs of equity and ...

Case Study on the Value of Materials Management

the materials management concept do for the company and what would it do to the company? In other words, what are the benefits and...

CrysTel; A Case Study in Organizational Change

nurturing positive attitudes towards change within the organizational culture. When looking at the way that CrysTel need to...

Managing People; the Problems at Motorola

as saying strategy was followed. It is only when Galvin is that the helm that this approach begins to change. Communication The...

Populations Services International Marketing Case Study

motivations for purchasing products, are likely to be divergent from the male market. The strategy used was a reflection of the st...

Contract Case Study; Creating New Clauses

AG who will bear the cost of stationing their own project manager at the Span Systems offices. In terms of the contract the...

Unilever Case; Segmenting the Market for Washing Powder in Brazil

where there are commonalities the company is better able to adapt their products to meet the needs of that particular market. The ...

Skil Corporation

industry there appears to be a high level of competition between the different firms. This means that Corporation is unlikely and ...

Environment Case

This 16 page paper looks at a case study supplied by the student where a firm wants to develop wasteland, which has been used for ...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Student Case Study on Scottish Evidence Law

Havering. [2002] EWCA 2558 where there was a breach of trademark, but it was not an offence if the did not believe the goods to be...

Account Case Study of Chemalite

years). However, this is looking at the income sheet on its own, if the balance sheet were prepared for the same period it wool...

Business Management Case Study of Uris Hall's Dormitory Kitchen

were not satisfied with the quality of the food. Another concern had been in regard to one of the new employees who was hired for ...

Starbucks Problems

Ethos for $7.7 million in 2005 which supports funding of safe drinking water projects run by non profit making organizations. Thes...

Strategy at Bunge

when a firm follows a strategy of diversification, but it is not always an advantageous. For a firm to undertake diversification t...

Choosing Between Two Contracts

This paper is based on a fictitious case study supplied by the student looking at the financial impact as well as other benefits o...

Lufthansa Case Study

an acquisition that was made as a defensive move to prevent a One World alliance airline gaining control. However, the placement o...

The CostCo Business Model and Performance

places it in stiff competition with firms such as Sams Club, owned by Wal-Mart. In addition to this there are also Costco Business...

Assessment and Strategy Recommendation for TEVA

for the firm to start increasing the level of expenditure on research and development. To determine the most appropriate strategy ...

Risk and Security Considerations for the IT System of Huffman Trucking

that they will not use it may be considered in terms of the way implementation takes place, this also needs to be considered in te...

Strategies for The Zune

had a dominant market share. The unit had been developed in order to be attractive ad compete head to head with the iPOd. Microsof...

Economic Planning for Larson

are competing with other firms that are likely to have local structures they are bringing in products manufactured in countries wh...

Project Assessment at Volkswagen of America

process allows for development of the projects with those who are proposing them heavily involved in the process that leads to the...