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Essays 181 - 210

Student Case Study on the Flying Pizza Restaurant Chain

the culture of this branch to be changed, initially trying to do this through training and support, but also realising that harshe...

Student Supplied Case Study on Human Resources Management

close knit culture. The benefits of this are well known the human relations school were many tools to create loyalty and commitmen...

McDonald's and Starbucks Coffee

The shop "was messy, the service was poor, and the coffee was average" (Kachra and Crossan, 1997; p. 1) - the absolute opposite of...

Demand Determinants

In fifteen pages a fast food restaurant hypothetical case study is used in a consideration of demand determinants and how to use a...

Hotel Marketing and Directional Changes

In six pages this student submitted case study considers a hotel purchase by an experienced couple who are pursuing market strateg...

Suing Fast Food Restaurants For Obesity

The dictionary defines this phrase as: "in fact, whether with a legal right or not" and "acting or existing in fact but without le...

McDonald's Social Environment

In six pages this paper examines the importance of social environment in the restaurant industry in this case study of McDonald's....

Company Report of Dell

The external and internal environments of Dell are considered in this paper consisting of twenty four pages that includes a stakeh...

An External Environment Analysis

sites that analyze (correctly) the data they report are of more use than those which do not, of course. When all were concerned f...

AcuScan Case Study

The answer to declining market share is to launch a new product. He also assumes the team can develop a new product and get it to ...

Wal-Mart’s Failure in Germany

existing competition. It was with this initial move that the problems may be traced as beginning. There were already indicators o...

Vodafone

and then places this into the larger context with the use of a SWOT, PEST and a Porters Five Forces analysis. 2. Financial Analys...

Culinary Arts and Customer Service

of organizational effectiveness (Byrne, 1992; Gagne, 1983; Lowe and Masseo, 1986 cited in Emery, Summers and Surak, 1996). TQM foc...

Analysis of British Retailer Mark and Spencer

will be various strategic analysis of the company. M&S Strategy - to 1999 Mark and Spencer (M&S) is considered one of Great...

Reporting on UK Retail Industry's Supermarket Sector

share of 9.7 and Asda had 6.% putting it behind both the C-op with an 8% market share and Safeway with 7.1%. The situation was v...

Analyzing ImClone Systems

The drug that ImClone hopes to hang its hat on is Erbitux, which was developed to target and block Epidermal Growth Factor Recepto...

Restaurant Startup

first to consider what the aims of branding are, and how they are achieved. The use of branding is to increase the market share ...

Overview of Australia's Orbital Engine Corporation

create new markets as a result of a good idea, the lack of funding and the problems of and pressures of stock market participation...

Home Depot's 5 Year Marketing Plan

products but that has grown to the point where the average Home Depot store has approximately 130,000 square feet and stocks betwe...

A Case Study of Wal-Mart

This 5 page paper discusses the background of Wal-Mart Corporation and then considers its performance. The writer provides a SWOT ...

Overview and Analysis of Nike

In twenty four pages this paper presents an overview and analysis of Nike that includes company history, competition, management, ...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Diet Coke Marketing Plan

In six pages this paper examines Coca Cola in a consideration of a hypothetical problem involving Diet Coke with a recapturing mar...

A Textron Inc. and Cessna 172 Analysis

competitiveness before crafting a business strategy" Fred Wiersema, co-author of "The Discipline of Market Leaders, said, "I...

ATandT

the goals and then to assign accountability for the performance of the steps. Objectives are identified that are quantifiable and ...

Global Strategy of Wal Mart International

own, 2002). "Wal-Mart also owns a 35% interest in Seiyu, Ltd. with options to purchase up to 66.7% of that company. Seiyu operate...

Nike Strategic Analysis

In eleven pages Nike is examines in an analysis of its strategies and financial performance with IFE, EFE matrices and a SWOT anal...

Overview of Hammersmith and Fulham Primary Care Trust

the development and introduction of the NHS (Portillo, 1998). However, since that time there have been many changes and a range of...

A look at Hershey Foods

tend to be attached to Hershey Kisses(r), chocolate bars and peanut butter cups, while Cadbury-Schweppes concentrates on filled co...

Financial Analysis of Marriott International

changing as well as the growth there is also development with the use of technology, strategic alliances, increased marketing and ...