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Essays 691 - 720

Market Expansion for a Gourmet Retailer

appreciate highly differentiated high-quality gourmet food. This may be seen as a niche market, making a mass-market strategy, suc...

Channel and Pricing Recommendations for a New Commercial Services Firm

the market are prepared to pay a premium. In the case of the oil change service this may be a new and differentiated service, but ...

Background Information on GE

and Coffins companies expanded, but it soon became apparent that it would be difficult for either company to the alone, relying on...

Generic Strategies

retailer that engages in the low cost generic strategy. It is well documented that Wal-Mart engages in discounting of prices in or...

The WonderBra and the Selection of Promotional Strategies

interest in purchasing the product. The third promotional strategy involves the use of "rebates" (Blattberg & Neslin, 1990). In ...

Alignment Southwest Strategy, Mission and Operations

has been trading for more than 40 years, with a business that has expanded to cover much of the US, flying domestic routes and kee...

APPROACHES TO STRATEGY EVALUATION AND SELECTION

involved in strategic planning examine their internal structures and external environments, with leadership driving the process. I...

Determining a Future Strategy for Starbucks

fit as it also requires for products to be supplied at the lowest total cost of the product line this is relatively limited and st...

Strategic Analysis of BHP Billiton

The writer examines the business strategies, competitive advantages and sources of value within this large diversified natural res...

Wonderbra - Developing an Integrated Marketing Strategy

itself by eschewing the discrete advertising direction of other womens undergarment manufacturers of the type, embracing the more ...

Nature of Victory in Russo-Japanese War

February 8, 1904 and September 5, 1905, was decisively won by the Japanese. There has been some debate as to whether or not the Ja...

"On The Road" And "Easy Rider" - Meaning Of Travel

for as long as it may take to complete the search. All along the route, the two men are constantly being placed in contrasting po...

All God's Children Need Traveling Shoes by Maya Angelou

through Angelous eyes. While Angelou speculates that it would take living in total despair, hopelessly oppressed to fully comprehe...

Literary Analysis of A Modest Proposal and Gulliver's Travels by Jonathan Swift

various and sundry obscurities that represent such a supposedly functional society to realize that this was yet another of the aut...

Distortions and Gulliver's Travels by Jonathan Swift

In five pages this paper examines how Swift employs distortions in this satirical work in terms of offering deeper insights into t...

All God's Children Need Traveling Shoes and Africa by Maya Angelou

In eight pages this paper examines what motivated these works by Maya Angelou. Twelve sources are cited in the bibliography....

Overview of Wind Shears and How They Travel

An overview of this topic is presented in seven pages. The bibliography cites nine sources....

Realism of Characters in John Steinbeck's 'Travels with Charley'

This is a 5 page papers that addresses the qualities which make the characters of Harry, the girl, and the marshals realistic. Th...

Storytellers the Knight in Geoffrey Chaucer's The Canterbury Tales and Gulliver in Jonathan Swift's Gulliver's Travels

In five pages these tellers of tales are compared. There are no other sources listed....

Satire in Books One, Two, and Four of Gulliver's Travels by Jonathan Swift

In five pages this paper examines how Swift satirizes his functional changes in these books with a consideration of sociology and ...

Time Travel and the Internet's Cyber Telephone Museum

In twelve pages this paper examines the Cyber Telephone Museum in which the Internet uniquely depicts the history of the telephone...

A Chronology of Odysseus's Travels Outlined

the more noteworthy events can, however. A brief outline of these events is as follows: 1. Odysseus leaves...

Orbitz Travel Marketing

know that 2001 would deliver a crushing blow to the travel industry in the form of terrorism, one author notes, "The year 2000 was...

'Death of a Traveling Salesman' by Eudora Welty

between/among society, family and self. She forces her readers to view and view again tendencies of conflict toward self and soci...

Sales of Italian Travel Cooking Tours

consideration is apparent on their websites, eachs tool of choice for marketing. In fact, it appears to be the sole marketing tool...

John Stephens' Incidents of Travel in Yucatan

This 19th century text is analyzed in ten pages. Three sources are cited in the bibliography....

Heart of Darkness by Joseph Conrad and Gulliver's Travels by Jonathan Swift

intent of exploiting its people, resources, or land. This definition fairly well characterizes the attitude with which the British...

Unmanned Space Travel and its History

1). When long-range German dirigibles bombed English cities, the American air and space program began. In 1920, NACA technicians b...

Velocity and an Object's Displacement of Position and Traveled Distance

In order to understand the differential between these two elements, it is also necessary to recognize the difference between scala...

Life Philosophy of John Steinbeck in Travels with Charley

In 5 pages this paper discusses how this travelogue represents the life philosophy of its author, novelist John Steinbeck. There ...