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Essays 1141 - 1170

Hollywood Celebrities and Consumer Behavior

In eight pages the marketing of Hollywood celebrities as a way of targeting consumer markets is examined by considering such impor...

Ever Ready Batteries Marketing Strategies

In twenty one pages this paper examines long term marketing strategies that would enable Ever Ready to retain its battery market s...

Traditional Chinese Medicine Marketing

In nine pages Good Health Hong Kong is examined in a discussion of marketing traditional Chinese medicines with market expansions ...

Shifting Vietnam to a Global Economy

The writer discusses the way in which Vietnam is transforming into a free market economy despite the fact that it is a Communist n...

Marketing Proposal for an Innovative Coffee Mug

A new type of coffee mug has been designed, as well as insulating the drink, it has additional components which can help heat or ...

Dell; Pre 1999 Problem

annual reports for 1997, 1998 and 1999 it is stated that the company is not satisfied with the level of sales and wants to increas...

Marketing Hi-Tech Products and Services

to help them create more professional looking results. There is little that Casio can do to actively manage the migration path, ...

Marketing Triumph Motorcycles

about 75 percent of the films that prominently feature a motorcycle, it is a Triumph they see on the screen. For decades, T...

B2B and B2C Marketing: Similarities and Differences

supposed to be given good information, but when it comes to B to B, there are things that the business owners are expected to know...

Mortgage Market Research

"that a decline in housing wealth dampens consumer spending at least twice as much as a same-sized loss in the stock market" (Coy ...

Product Development at Aqua Glass

in the mainstream market. Likely customers for the new product include: * Homeowners whose budgets do not extend to separate tubs...

Marketing Questions

et al, 2001). However, it is also possible that a researcher may have reservations regarding undertaking research this manner, as ...

The Marketing and Maintenance of Competitive Advantages at Tesco

The concept of marketing is more than simply advertising, although advertising is considered, and there is doubt that Tesco are an...

The Nokia XpressMusic; Competing with iPhone

Coates (1985) looked at the idea of an environmental scan more detail, and identified four goals; the first is the detection of m...

The Theoretical Basis for a Business Plan to Export Mangoes from Australia to the UK

the highest level of consumption rates, partly aided by the large ethnic minorities that are very familiar with mangoes (CBI, 2009...

The Phases of International Marketing and Other Relevant Issues

The third stage is where regular marketing takes place. This may follow the infrequent marketing where the company realizes that t...

How and Why Marketing Is Important for Turk Heavy Transport

with Kotler. Tim Cohen (2007) defines marketing in very simplistic terms as "to find out what your customers want and then give ...

How Should Tesco Develop their United Kingdom and United States Markets?

over the last decade with the increased international presence, with 5,380 stores and 492,714 employees in the group operations an...

In Defense of Gaming

the most important issue is "the way youre thinking that matters" (Johnson 40). In other words, Johnson focuses on the fact that ...

Kant/Speculative Beginning of Human History

A 3 page reaction paper to Immanuel Kant’s 1786 text “Speculative Beginning of Human History,” which draws on the Judeo/Christian ...

Thoreau and Civil Disobedience

it is immoral to allow oneself to be associated with a gross injustice. In his essay, Thoreau refers particularly to the Mexican W...

Should the US Drill for Oil in Alaska?

a minimum. He points out that the protection that the oil companies have "provided for wildlife" at their drilling sites at Prudho...

Thoreau, Walden

of the soil" (Thoreau 326). In one of most famous lines in his text, Thoreau writes that "The mass of men lead lives of quiet desp...

Legacy of Conquest/The American West

the conquest era continue to shape current realities. Limericks text shows that the history of the American West is rooted primari...

Evangelium vitae/Nos. 1-78

and persuasive echo in the heart of every believer and non-believer alike," due to the way that the message of Christ fulfills and...

Edmondson's "BMW's Dream Factory" - Examination

Individuals from all strata of the corporation work elbow to elbow, creating informal networks where they can hatch even the most ...

Hollywood Depiction: Cultural Consequences Of Negative Imagery

it offers little appeal to what Hollywood filmmakers perceive their audiences want to see: cookie-cutter molds. Bach points out h...

In Favor Of The Aristide Government

p. 15). Financial backing is one of the most critical components of such an objective. The U.S. Agency for International Develop...

"The Kite Runner" - Significance And Importance Of Metaphor

When was the last time I had spoken his name? Those thorny old barbs of guilt bore into me once more, as if speaking his name had...

Should Drug Use Be Decriminalized?

focus to intervention and rehabilitation. Others oppose this view, arguing that the War on Drugs is working and that to decriminal...