YOU WERE LOOKING FOR :Techniques in Advertising
Essays 421 - 450
The writer reviews an article that appeared in Billboard Magazine, which discussed the fact that some record companies are willing...
well. Subliminal advertising has been an area of concern for quite some time. Wilson Bryan Keys introduction of the concept of su...
be added each day. By picking up divers at their area hotels this is a complimentary service that will bring in even more busines...
In this paper consisting of twelve pages ethics is portrayed as a serious concern of the advertising industry. There are ten bibl...
How Nike has approached advertising in the past and present is the focus of this paper that contains five pages. Specifically con...
In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...
In a paper that contains five pages the ways in which AOL can enter the market in Brazil are examined in terms of developing a str...
with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...
In five pages this paper discusses the process an advertising agency undergoes regarding a mailer design and completion based upon...
This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...
In five pages this paper discusses how advertising uses sex as an attention grabbing tool in an argument that emphasizes its taste...
In nine pages this paper examines Gerry Philipsen's Speech Codes theory and discusses how old and new advertising messages contain...
questionable causation as increased use would not leaded to increased advertising, (or would be highly unlikely to), whereas incre...
consulting and research company, reports that American on-line consumer transactions generated revenue of $707 million in 1996 and...
In six pages this paper examines how humor is used in TV commercials' advertising strategies. Four sources are cited in the bibli...
In 5 pages this paper discusses how a consumer culture is created by the advertising industry in a consideration of the human natu...
In ten pages misleading or deceitful practices in advertising are discussed in an introduction, FTC regulations are considered and...
complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...
pursued, it is generally accepted that more is better (Brierley, 2002). The strongest brands most often are those placing their n...
unhealthy no matter which perspective one takes. Just how unhealthy is fast food? How does it contribute to obesity? The U.S. Sur...
its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...
provide a method of breaking down the marketing mix into manageable and maneuverable components. As more marketers seek the atten...
items (such as a car) "on time" (i.e., on credit) was a growing trend; department stores and some other retailers offered credit t...
titled "The body impolitic: fashion and its critics sell the same stereotypes" and is written by John Leland (1996). In this artic...
and its critics sell the same stereotypes" and is written by John Leland (1996). It comes to us from the June 17, 1996 edition of ...
Where once a candidate took almost sole responsibility for getting his message to the American...
the most suitable manner. For example, in Japan Maybelline in the dominant brand (Coates, 2002). Overall, there is a concentration...
their weight overnight and they are not going to lose it overnight. And it is in that gap between intellectual understanding and m...
in targeting the audience with the type of information and article they are interested in. When the readership is gained advertisi...
This research paper pertains to various aspects of ethics, such as the subject of autonomy, drug company advertising policies and ...