YOU WERE LOOKING FOR :The Impact of the 911 Attacks on Airline Marketing
Essays 361 - 390
train, as the airfares have reduced and competed not only with each other but also other forms of transport. One of the companie...
consistency has given it real strength. Southwest has turned a profit every year for the last 31 years, including 2001. When o...
that defines which are the important independent variables in any scenario. The measurable appear to be a range of factors, but ar...
One of the companies that has emerged in the UK and Ireland as an important company is that of Ryanair, the first mover low cost a...
Southwest will need to alter policy in order to achieve the strategic position it wants and needs to occupy within its industry. ...
The development hit the news as it grounded many BA flights out of Gatwick and saw the A name brought into the news, despite the f...
and KLM have eliminated the business classes they offered in the past. It appears that the world economy is improving, however, a...
amount of funding gives the new airline a greater potential for success. To assure success, the new airline must be well-capitaliz...
difficulties, the 2001 figures were poor, the operating margin was -11.5% and the 2002 figure was a lower loss at -9.8% the twelve...
at their results. In 2002 both companies performed well. Profits reported for Ryanair were reported at ?172 million1 (about ?111 m...
five consecutive annual Triple Crown awards (Southwest, 2002). The Triple Crown is: Best On-Time Record, Best Baggage Handling, an...
data requirements for the second type of data are more complex, these are the departures information, which includes details of th...
and basic underlying assumptions (Leading Teams into the Future, 2003). Artifacts are visible organizational structures. Espouse...
teetering economy right over the brink, taking literally the worlds travel and tourism industry right with it. All major travel d...
paper documents, using computer and telecommunications networks" (Czuchry et al, 2001). In other words, the person picking up the ...
mental or neurological difficulties such as alcoholism, epilepsy, heart attack or chronic heart disease, diabetes or other debilit...
in the operating revenue per ASM of 7.6 percent (Phillips, 2003). the operating costs per available seat mile (CASM) also increase...
may have helped these three airlines, they have a new problem in that: "Now, management must reach out to rank-and-file workers, w...
is an intensely competitive industry, is ruled mainly by its suppliers and depending on the economy, by its buyers as well. In ad...
and active use of the aircraft. One of the benefits is that if an organization can benefit only from a portion of those hours, th...
directly a result of political and global changes in addition to the usual industry factors of competition, customer satisfaction,...
fly, thereby saving time and energy they would have to expend to drive for three or four hours (Robinson, 2000). Organizational a...
genius; keeping them, however, is often a much more difficult equation. "We market ourselves based on the personality and spirit ...
In this day and age of globalization and international trading, the airline looms as a massive symbol. Given its importance in bri...
program. Continental does, however, face other issues when it comes to recruitment and retention. One is the continuation ...
nuts and drinks instead) and even a change in clothing. Rather than uniforms, SWA attendants and pilots dress casually, in polo sh...
from these actions. When the economy slows down, the monetary policy is to reduce interest rates to make more funds available to e...
competitive advantage. Airlines have sought to do this in different ways, for example, Singapore Airlines used the smiling air ho...
management absolutely needed to convey to employees "that what they do matters. Thats why we share with employees the letters we g...
need to have a great deal of specific knowledge (Bureau of Labor Statistics, 2007). Some pilots are recruited from the military fo...