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Essays 391 - 420

“Re-Positioning a Brand: MasterCard’s ‘Priceless’ Campaign”

such as being in control of ones life, being satisfied with ones life, enjoying a good family life, and being able to afford what ...

The Benefits and Dangers of Using Personalities to Promote a Brand

(Reyes, 2006). Alan Sugar has been used to marker National Savings (Ashworth, 2005), Anthony Stewart Head and Sharon Maughn advert...

A Plan for Advertising a New Jeans Brand

a significant influence on how consumers respond to the advertisement. Such a statement has certainly become a simple matter of fa...

Brand by Henrik Ibsen, Community and the Individual

In 5 pages this paper discusses Henrik Ibsen's obscure play and considers how this theme is reflected in the drama's characters. ...

Growing a Women's National Basketball League Brand

womens basketball shows real promise of arriving at WNBA president Ackermans goals for the league. The promise is not resident on...

Sylvania and Its Branding Practices

the products. Effective levels of meaning include attributes, benefits and values in full. A partially effective level of ...

Man's Nature in Nathaniel Hawthorne's 'Ethan Brand,' 'The Birthmark,' and 'Young Goodman Brown'

barely stood aside to let the narrow path creep through, and closed immediately behind. It was all as lonely as could be; and ther...

Global Setting and Strategic Brand Management

commercial paradigms already in place. The choice will begin with a consideration of the way in which the brand will be propagated...

Allen Ginsberg's Life and Poetic Art

that its bizarre poetic form could also be attributed to Ginsbergs love of jazz music. The coffeehouses which reached their popul...

Cultural Influences, Archaeology, and City Morphology of Classical Athens

the epitome of this planning. Many of the same criteria which are used to ascertain contemporary cities can be used to...

Education Attainment and Gender

2002). The way in which the curriculum is delivered under the current system focuses heavily...

The Election of Governmental Leaders in Canada

to convey the French language and the Catholic religion on the Native Americans. French Canadians have placed high value on their...

Sam in Fugard's Master Harold...and the Boys

son, Hally, who is young and in desperate need of both attention and guidance. In this regard, Sam plays the role of a surrogate ...

The Change in the Views of Stakeholders

Public relations must be concerned about the perceptions of the key stakeholders, the groups and individuals whose behaviors can h...

Black American Perspectives on Death and Dying from a Religious View

traditions carried down through the generations (Ruark, 2003). Dr. Ronald K. Barrett has spent many years studying how African Am...

Innovation and Communication Promotion and Organizational Structure

viewing employees only as cogs in a wheel, cogs to be replaced when they were inefficient or worn out. These approaches have take...

Hong Kong's Economic and Social Changes

Economic Cooperation and Development (OECD) as "mature," rather than developing. As such, their economies are well-established an...

Questions about the African Continent

5 pages and 2 sources. This paper relates the answers to some specific questions about the African contintent, including the infl...

Baby Boomers and the Economy

In seven pages this paper examines how baby boomers are influenced by the economy and the upcoming economic influence they will ha...

Full Employment and the Influence of Minimum Wages

In three pages this paper examines how minimum wages can positively influence full employment with some negative influences addres...

Mass Media and Its Influence

explore the immense power that the mass media holds over the publics opinions and views and examine its ability to shape and influ...

World History Questions

In twenty four pages several questions pertaining to world history are answered and include Catal Huyuk and Jericho Neolithic citi...

The Tradition and Evolution of Indian Carnatic Music

India is broken into a multitude of cultural groups and social institutions. Essentially, however, there are two basic divisions:...

Influence of Beethoven

In a research paper consisting of six pages the powerful influence Beethoven had on the composers that followed are discussed with...

Computer Hardware Change Management and its Implications

In six pages this paper examines how computer hardware changes have significant risk and reward implications for corporate managem...

The Moral Influence of Huck on Tom

This 5 page paper discusses the influence the character of Huckleberry Finn has on his friend Tom Sawyer in Mark Twain's classic n...

Capitalism and John Calvin

In five pages this paper assesses whether or not John Calvin's religious doctrines influenced capitalism's rise with the writer ar...

Mass Media and Improvements in Communication

The writer discusses modern media and its pervasive influence throughout people's lives. The writer also discusses the fact that t...

The Lasting Influence of Bill Bojangles Robinson

The writer describes the influence of Bill Bojangles Robinson on the public perception of dance, and his ability to break down eco...

The Catholic Church in Brazil

The writer discusses the influence of Roman Catholicism on the people of Brazil, nearly all of whom self-identify as Catholic. The...