YOU WERE LOOKING FOR :The Journal of Advertising Research Analyzed
Essays 31 - 60
Marketers should be aware of marketing regulations. This paper outlines the content of three articles concerning different aspects...
Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...
Kanner, PhD, the extent to which advertisers go to draw in the young, impressionable target market is becoming more and more infil...
In five pages this paper discusses the high costs of business advertising. Bibliography cites five sources....
In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...
In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...
young people. For example, one of the largest issues that people have with print media advertising is the images it presents to yo...
on the development of children, yet we continue to watch (Miller, 1997). Recent research indicates that it is not just violence,...
problems with the arteries that carry the blood away from the heart. In recent years, a focus on arteriosclerosis, hardening of t...
a sense, it may rightfully be called that; the purpose of advertising, after all, is to persuade the viewer of some argumentative ...
Amidst this overwhelming presence of the fast food mentality sprung a new concept of socialization that crept up within the recent...
in the home and individuals suffering from dementia. The background literature review sites a wide range of sources, including res...
The writer looks at a research article by Lach and Chang (2007) entitled Caregiver Perspectives on Safety in Home Dementia Care" p...
with the quote "Half the money I spend on advertising is wasted; the trouble is I dont know which half". This indicated the proble...
increased use in the more advanced approaches typified with n the human relations school of though and HRM. For many employees thi...
study purposes. Thus, although students were utilized in significant numbers, might there be an invalid conclusion due to the samp...
...purpose of this study was to describe the process of bearing illness and injuries among individuals with catastrophic illnesses...
There have been hundreds of research studies and articles written on the competencies a person needs to be an effective global lea...
Her life journey coupled her with a man who became her husband and took her with him on his expedition to Chihuahua, Mexico. What...
My name is Tessa White. Im...
advertising is not have any significant impact on children and the way they perceive brand, as such it does not have any impact o...
In seven pages a research project on advertising utilizes a survey in order to evaluate how effective celebrity product endorsemen...
of ethical behaviour. The problem with ethics in business can be seen in the way that there is a conflict between the ideals of e...
In sixteen pages specific questions relating to five journal articles pertaining to education are answered and include discussions...
Model also incorporates the determination of personality traits, including introversion-extroversion, but further seeks to also de...
2009). The company generally allocates about 12 percent of its revenues towards marketing and advertising (Wikinvest, 2009). In ...
new young consumers...It does this by creating a complex tobacco marketing net that ensnares millions of young people worldwide, w...
specific group, therefore, gender stereotyping is dividing the population into genders and then developing stereotypes based in th...
two met during their push westward. If one looks at Lewis entries it is obvious that he considers the white population to have had...
an empty cereal box, the broken dishwasher, the expiring car lease, a bad hair day . . ." (Ephron, 1998, p. 14). In short, it isnt...