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Essays 271 - 300

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

Journalists in the Age of Bloggers and Other Non Traditional Journalism Forms

this latter definition of the way that publishing is taking place may be seen as more controversial, while some blogs and publishe...

Media and the Administration of President Lyndon B. Johnson

war because he already knew that once a troop commitment had been made - no matter how small - it would become difficult not to be...

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

Marketing Issues; Segmentation

in the way marketing takes place. 2. The Importance of Segmenting For the marketing of a product there are three main ing...

How Has Services Marketing Shaped The Concept Of Marketing For Organizations

low level of accompanying services, these may be goods where there is a reliance of sales, such as car sales, the goods are the co...

Business and Free Trade

a while, products all look alike and quality declines. Consumers will buy them or they will not; in any case producers are able t...

Media and its Influence on Children

true that if the parents do their part, in a very active way, the media can prove far less damaging. However, there is ultimately ...

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

An Analysis of Media Violence and its Impact on Children and Teens

There is no doubting the fact that the media sometimes incites violence (DuRant, Champion and Wolfson, 2006). The media is in fac...

Media Images and Anorexia

food. It seems unconscionable that in a land of plenty, there is starvation. Yet, this is a psychological problem. The sufferer is...

Depression And Diabetes: Dietary Choices Of The Elderly And Young Adults

compromised health. Whether diabetes incites depression or is brought about by already-existing depression is a concern that Brow...

MARKETING - A DEFINITION AND EXAMPLES

use Burger King and McDonalds as an example of how this works. On the surface, it might seem as though there isnt much different a...

Customer Centric-Marketing

the experience, and the way in which this may be related to by the customer, rather than demonstrating how a product can fulfill a...

Gender in Media - The Effects of Stereotyping

of the most fundamental and basic components of human culture. This is evidenced by the fact that various cultures across the worl...

Otherness in the Framing of News Stories

the approached adopted in the investigation and in the article that there is a separation of the events into a cultural context, p...

China as a Destination for Expansion of a Cosmetics Firm

The writer considers a scenario of a cosmetics firm considering china as a potential new market. The potential of the market, incl...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Real Time Speech to Speech Translation Devices

10.8% per annum (Romaine and Rishardson, 2009). At the current time the majority of the industry revenues for the global top 30 t...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

The Media and Bullying

claims made by the media will be checked against actual scientific publications. This will highlight the extent to which bullying ...

Parkinsons and the Media

Changes of emotional prosody in Parkinsons disease. Journal of the Neurological Sciences, 289(1), 32-35. Sollinger, A., Goldstein...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

The Media and Its Role in Crisis Management

1. What impact can the media have on the ability to manage a crisis?...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Vietnam War and the Role of the Media in Shaping Public Opinion

In eleven pages this paper examines the conflict in Vietnam and how the public opinion was shaped by the media's depiction of eve...

January of 1979 Media Uses and Public Perceptions

In five pages this paper examines media uses and public perceptions of the media during this time period. Six sources are cited i...