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Essays 91 - 120

Corporate and Product Brands

branding and the way they are perceived it can become difficult to tell the difference between the two types of branding; both cre...

Brand Strategies; Promoting Reebok in the International Market

the theory to Reebok. When a company has an international brand the choice of the way the promotions are managed will star...

Gap Inc. Case Study

in clothes prices as the multi-fibre agreement came to end, which has aided companies such as Wal-Mart looking for low cost suppli...

The Importance of Brand Loyalty

The writer discusses various aspects of brand loyalty, including how to create it. The writer also describes brand value and equit...

Analysis of an Article on Branding

The writer critiques the article Brands, Brand Management & The Brand Manager System by Low and Fullerton. The paper is four p...

The Importance of Brand Names

The writer evaluates the importance of various aspects of branding, including brand names, equity, and consumer loyalty. The write...

Nursing, Creativity, Self Care, and Personal Growth

In five pages this paper discusses nursing in a consideration of using personal assessments like journaling to encourage creativit...

Using a Customer Corridor to Retain Customers

Cadbury Schweppes is the case study used in this report consisting of fifteen pages in which the development of long term relation...

The Geography of Fiction California in the Writings of Kellerman and Mosley

5 pages and 2 sources used. This paper provides an overview of the way in which the geography of the state of California is repre...

Case Study on Starbucks in the United Kingdom

who import form other countries may have a cost advantage. The good economic conditions may also be seen as encouraging of grow...

HRM and Its' Role in the Customer Triangle of Company, Employee and External Customer

or services that are provided and the processes will also be the result of the internal factors. The satisfaction of these diffe...

Can Knowledge Give a Company a Competitive Edge?

gained from experience as well as the collection of information, the experience may be the companies own experience, or that of ot...

Ethics in a System of Inquiry

can help to guide the decision making and create a firm foundations that will help to ensure that the outcomes are the best possib...

FORMULATING TARGET MARKET STRATEGY

the category of a "convenience" item -- in other words, the shopper in question can conceivably buy his/her groceries AND pick up ...

Using the Internet to Build a Competitive Brain Trust

and commitment to the venture, help to guide the venture in the right direction. This includes not only team members, but, critica...

Can Sustainable Banking Help Stimulate Economic Growth in Sub Sahara Africa - A Literature Review

despite this knowledge of the benefit of local focus, with the need for investment, many external multinational corporations have ...

Assessment of Boeing

The writer examines the financial performance of Boeing using their 2011 accounts. The financial assessment is used to determine ...

Using SERVQUAL to Implement Improvements

fully utilized so that the primary goal of the organization is achieved, as well as retain the ongoing support of sponsors, the or...

Erikson's Theories of Development: A Life Examined

The goal of the first stage of development, which takes place during the first year of life, is to resolve the crisis between trus...

CONSUMER DECISION-MAKING AND MARKETING

some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...

Use of Information Technologies in University Libraries

automation is also responsible for the creation and maintenance of digital technologies, which now make it possible to generate in...

NUTRASWEET CASE STUDY

mention the fact that aspartame had been sent through the wringer. A manager, therefore, needs to basically factor public relation...

Review of Two Marketing Articles on Branding

and many companies can leverage these brand names while minimizing their costs toward expansion and getting old markets to buy new...

Group Therapy Development

In a paper of eight pages, the writer looks at the development of a therapy group and the writing of a group proposal. Art therapy...

Team Organization and Leadership: Managing Project Teams

often requires a committed response with a fully developed team and accompanying strategy. Such an undertaking also requires commi...

Proposal for Website Development

to maintain a competitive advantage. This applies to virtually any market, as nearly all markets are represented on the web nowada...

A Company that Uses FaceBook and Others

All sorts of business have learned about the advantages of social media in creating brand awareness, brand loyalty, customer-engag...

Traditional and Progressive Models Used in Curriculum Development

parents, and the work is reduced because the children simply cannot keep up. There are so many ways that teachers seem to cut corn...

An Overview of Child Development Issues

Children have been made to become adults far too soon. They are not allowed to be and act as children. They must take on adult r...

Reviewing an Article on Sociopsychological Differences Between Men and Women

In six pages two reviews each consisting of six pages considers the differences in sociopsychological development between early ma...