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Essays 121 - 150
In a paper consisting of five pages the advantages of the NYPD implementing a program of cultural diversity in improving public re...
In the past several decades there have been repeated surveys by university groups, private public relations operations or even the...
tell their audience and to offer in the way of recruiting facts. It would be more effective to market separately so that the publ...
and Visitors Association, "secondary cities tend to display the most initiative to sell themselves" (Bake, 2000, 65). PROBLEM 1 ...
1988, the Assembly of the Public Relations Society of America adopted a definition of public relations: "Public relations helps an...
specific the goal, the more effective one can be. For example, suppose the company needed to increase sales by nearly twenty perce...
in order to persuade them to come to the side of the corporation marketing the product. As consumers become increasingly savvy, i...
gone a long way by beginning the recall of Cream of Won Ton soup, and this information needs to be gotten to the media at once. Ho...
for known facts. However, it is important to realize that bias can - and does - exist even when an author is both qualified and r...
PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...
the masses? These are important ethical questions posed each and everyday throughout the global business and social worlds; wheth...
then consider the manifestation of PR in the commercial world. With this background we can then apply the lessons to the examinati...
downloadable reading material. Barnes & Noble also jumped on the bandwagon with its e-reader, and this in part is what is donated....
in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...
that the company always come out looking good, no matter how egregious their business practices may be. We have seen that too ofte...
I increased the number of smokers greatly (Jensen, 1993). Tobacco companies were manufacturing cigarettes with machines by then an...
praised for its positive response and appropriate reaction to the crsis (Zoulas). The reaction, in other words, was immediate - an...
In a paper of nine pages, the writer looks at international public relations campaigns. Colombia's campaign to improve its interna...
neighbor who incurred a head injury and did not want to go to a hospital because she lacked the funds to pay for treatment. Wardan...
Companies are no longer selling goods and services to people in the same town, now their customers may be half-way around the worl...
but it does provide greater ease of scheduling and avoids bye situations at playoff time. Eastern Conference Western Conference C...
may lead to African-Americans and others dropping out at even higher rates. We know that the high school graduation rates for many...
well as making it clear that HIV/AIDS is not only an issue which affects other countries but is also very relevant to residents of...
population, for example, present unique cultural concerns in terms of how to direct a public relations campaign that targets obesi...
is all too often overlooked (Ediger, 2001). When courteous responses between school workers is not relayed, the public at large w...
In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...
to full- and part-time employees (Weber, 2004). It promotes the benefits of being in a community, including jobs and donations to ...
retailers were learning at the same time, but that Wal-Mart learned to apply better than most. When Walton was able to buy an ite...
in Chicago. These exhibition are a success as a result of the attendees that are attracted and the exhibitors that want to attend ...
UK, and felt by companies such as Marks and Spencer. In effect the market that Marks and Spencer sold to had disappeared....