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Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Annotated Bibliography on Special Interest Tourism

This book is a comprehensive look at different types of special interest tourism (SIT). A goof introduction gives a strong overvie...

Tourism Service Questions

QUESTION #2 What are the two dimensions of service? Which is harder to measure and why? The two dimensions of service are the tec...

The Marketing of New Zealand

campaign has been focused, even during the global recession when international tourism tends to stagnate or decline. For example, ...

What is Sustainable Tourism?

The paper is a primer on sustainable and eco-tourism. The writer explains the concept of sustainable tourism and eco-tourism and ...

Tourism and National Value Systems

This essay pertains to the influence of national values systems and their impact on organizational culture and employee working re...

The Symbiotic Benefits of Mass Market Eco-Tourism

and Montuori divide environmental approaches into two main categories. The dominant paradigm being anthropocentrism; A dualistic v...

Tourism and Relationship Marketing

purchase being made has no switching costs. The advantage of relationship management in the tourism industry is the ability to m...

The Impact of Tourism on Biodiversity

Ive seen plenty of people mixing with nature, and nature getting the worst of it," she writes (Waltzman, 2001, p. 36) She...

Entertainment Tourism and Socioeconomic Structural Space

see. A type of tourism, according to Rothmans 1998 book Devils Bargains: Tourism in the Twentieth Century American West, literall...

Sustainable Tourism

the industry is one that is, or becomes sustainable. 2. As well as the potential negative impacts there are also a number of pot...

Singapore Tourism

theme zones combine historical landscapes, representing the Asia of the past, with commercial innovations that represent the Asia ...

Pollution and the Tourism Industry

was worth a total of $5.5 trillion (Wagner, 2005). In the United States the travel and tourism sector is very important to the ec...

The Process of Developing a Sustainable Tourism Attraction

Sustainable tourism is becoming increasingly important and attractive to the tourism industry. The writer looks at the way in whic...

Volunteer Tourism

The majority of literature on volunteer tourism focuses on the potential positive benefits resulting from the two advantages. Howe...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Marketing Strategy: From Traditional to Customer-Targeted

information within them and understanding the theoretical frameworks in which each was undertaken. Literature Review Factory Produ...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Sustainable Tourism and Tourist Behavior

has created a synergistic consequence with regard to the amount of land destroyed each and every year in the countrys parks. "The...

Economics of Tourism; Croatia and Serbia

The economy benefits from more money entering the economy internationally and then moving around the economy domestically. The tou...

Spatial Interaction and Tourism

To consider this we need to look at the concept of spatial interaction. This is the interactions of two places that are a distance...

Philadelphia and How to Increase Business Tourism

as other cities have learned over the years. Manufacturing is declining in the United States as a percentage of gross domestic pr...

Analysis of Conference Tourism

In a paper consisting of twenty five pages conference tourism is defined and analyzed with a descripton of conferences as a touris...

Tourism, Hospitality and Customer Relationship Management

In meeting customer needs, many industries have moved to customer relationship management. This paper examines CRM, what has made ...

Tourism's Political Aspects

and parcel of continuing education. In grade school, students learn about history and geography, but it is only when they grow up ...

Caribbean Tourism and Community Development

desirable tourist destinations than others. The relative attraction of an area, however, is dependent on the tourists specific in...

The Main Strengths And Weaknesses Of Tourism As A Means Of Economic Development

mature with many sectors. Tourism is one of the areas where developing countries have continually had a trade surplus, in 1...

The Problems of Tourism in Dubai

The tourism sector was developed as part of the diversification strategy in Dubai. The writer looks at how and why the plans have ...