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Essays 271 - 300

Mantero Case Study; Branding

that is made in a factory; a brand is something that is bought by a customer" (Klein, 2001). From this it appears Mantero has a pr...

Marketing Strategies and PDA Marketing by SONIC

course, that was in the days before PDAs became popular. Still, Sonic could certainly take a leaf from Palms book and work toward ...

Sprint's E-Commerce Strategy

2004). 2. E-Commence Strategy The company has a very string presence in the internet. The aim is to promote the business as well ...

Crisis Communication in the Workplace

either recanted their story or the FDA found it to be a hoax. This is now a classic case of excellent business communication with...

Breakdown in Communications and the Exxon Valdez Catastrophe

2002). Once the harbor pilot had guided the Valdez past Rocky Point, left the vessel in command of Hazelwood (Exxon Valdez Disaste...

Recruitment and Retention Strategy Development

be limited to only ten questions to ensure that it is not a chore to complete. To make the most of this...

Potential Investment - Tollgrade Communication

the team of the companys first five employees (Tollgrade (b), 2002), although it is not specified if that same team continue sin p...

The Problems Airbus

clash a misunderstanding with sites located in different countries. In order to assess ways that the operations of the comp...

Gap Analysis for Global Communications

Communications has opportunity to differentiate itself and its products from industry competitors. The company has the opportunit...

Marketing Communications and the Selling of Financial Services

or something better is seen to come along that the customer may lapse the product. As there are not the sales of an actual physi...

GN Netcom; Internal Analysis

market (GN Netcom, 2007). One of the main core competitive is that of product development an innovations, with areas such as chip ...

HRM Questions

changes in legislation, environment changes or the industry structure, they may also be internal such as staffing matters or micro...

A New FDI Case Study

the US. However holiday patterns where changing, and while a decade ago the focus was on the US and Europe, this market was now ma...

HRM Case Study; Erroneous New Policies

any legislation employment legislations outlawing the discrimination against smokers, the overweight, those with speeding tickets ...

Organizational Structures that Facilitate Change and Innovation in a Competitive Environment

innovations, but it is not only major innovation that are important, small incremental changes or adaptations can also be importan...

Startup Companies and Reasons Behind Recent Failures

In six pages this paper examines the recent failures of startup companies and considers how poor communications between staff and ...

International House of Toast and Effective Sales Communication

In two pages the importance of sales communication is discussed within the context of this company case study. There are no other...

Wireless Communications and New Technology

In ten pages this paper examines wireless communications in a new technology consideration that includes email, problems, pioneeri...

Global Companies and Lotus System and Application Implementation

In fifty pages this paper discusses how a global company would introduce an information technology communications system in this c...

Strategic Alignment and Communication Information Technology

In eight pages a niche marketing engineering company is featured in an information technology case study that examines strategic a...

Business Communication Effectiveness

or even empathy. There are three main methods of the communicating failing, this may be a breakdown with the sender, a bre...

UK Company Homechoice

channels including radio channels, with 60 of these being television channels (Homechoice, 2005). This means that the company is a...

American and Chinese Intercultural Communication

use as well as the differences in basic ideologies. The Chinese tend to be quiet or silent, which is in line with the Chinese phil...

Analysis of Netscape Communications

In six pages this research paper presents the history and some financial information on Netscape Communications Corporation that i...

Importance of Project Manager Retentioin

In seven pages this paper discusses the significance of retaining project managers in order to successfully meet the needs of comp...

Critical Theory Application to Intercultural Communication

In five pages Habermas' and other types of critical theory are applied to intercultural communication in order to illustrate its b...

Guidelines for Document Editing Creation Manual

In five pages this report considers how to create a company manual for business communications that will be concise and provide in...

Joe Silvagni Pizza Franchise Case Study

In eight pages a fictitious pizza franchise in Australia is analyzed in this case study due to the substandard performance of empl...

Strategic Marketing and European Telecom

In seventy two pages a fictitious European telephone communications company is discussed in a financial examination that includes ...

How And Why Companies Benefit From Customers Breaking Rules

a fair value service. There are a large number of examples that demonstrate the way that companies can benefit from custome...