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Essays 361 - 390

How Can A Football Club Increase Ticket Sales?

to the Co-Operative bank. It is not a problem isolated to the UK, this is being seen internationally, from Italy to the US differe...

Fashion Research Paper on Interchangeable Pockets or Hoods

market compared to the older teenage market (Simpson et al, 1998). This is a trend that does not appear to be decreasing (Euromoni...

Analyzing Research Article

1988, p. 296) to establish the predictable influence of value versus ownership. The equation for Tobins Q used in firm valuation ...

The Marketing and Maintenance of Competitive Advantages at Tesco

The concept of marketing is more than simply advertising, although advertising is considered, and there is doubt that Tesco are an...

Romania; Potential Management Structures and Approaches Suited to the Local Culture

This 4 page paper considers the potential management structure and approaches to culture that may be adopted by a firm setting up ...

Improving the Interaction Between Marketing and Sales and the Application in the Case of Fair Trade Chocolate; A Research Proposal

that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...

Time Travel: Possibilities

consider the situation of Sally and Sam, who are identical twins. While Sam remains at home, Sally gets on a rocket ship, "travels...

Dubal; Management Paper

the right place (Mintzberg et al, 2003). The needs of these customers will vary as Dubal supplies a number of different industries...

Industrial Relations and HRM

(Silva, 1997). In todays organization development literature, we consistently find the word strategic - strategic planning, strate...

CPM and PERT Management Tools of Project Planning

be introducing a new project, reengineering a department, installing a new network, establishing better communication in a multin...

Global Development, Business Strategy, and Negotiating Position of Hindustan

organizations again began seeing India as an attractive site of operations. Any of the emerging markets under consideration...

Eliminating Inspection of Garage Doors by Acme Doors

eliminating the inspection step of the manufacturing process. TQM was born of an effort to increase quality while simultaneously ...

Marketing Audit Design

customer is satisfied and sees value in the product or service that the organization offers. The "product" arm of the marketing m...

China's Climate of Reform and Investment Management

information systems. There has been a dearth of financial information available in the past, but now it appears that information ...

Research Assessment of the Study in 'Evaluative and Descriptive Response Patterns to Negative Image Attributes'

any other source of information about the brand, whether good or bad, whether directly promoted or not. Essentially, "Anything th...

Higher Education, Empowerment, and Leadership

a better match between what students learn and what industry needs, in other words, a better transfer of knowledge from college/un...

Research Project on the Problems of Marks and Spencer

comparison to the former glory years the downward trend may have been reversed, but the levels of profit are still a long way from...

Market Research Designing

project such as this is a success there needs to be more in depth research which cannot be accommodated by quantitative methods. T...

Marketing Research and MIS

In four pages this paper examines Management Information Systems as they relate to market research in a consideration of startup, ...

Management Theorists on Course Setting

In eight pages course setting management theories are considered that support the statement, 'Knowledge of basic management theory...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Three Marketing Articles Evaluated

In six pages 3 consumer articles featured in 1998 and 1999 editions of Journal of Marketing Research, Journal of Consumer Research...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

A Tutorial of Adult Communication Teams and Management

This paper consists of twenty pages and considers adult communication management along with such relevant terms as the development...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Business Administration Overview

combine to form the big picture, a portrait of a strong and solid business administration. II. Component One - Overall Management...

UK's Capitalist Economy

In six pages this paper considers the capitalism approaches the United Kingdom takes in a consideration of how it was transformed ...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Marketing Management of Singapore's Royal Sporting House

In ten pages this paper discusses RSH's marketing management as well as proposed Internet and new market expansion. Twelve source...