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Essays 391 - 420

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

The Major Shifts in Practices in Management Accounting

among those as highly cognizant of precision in values as accountants by nature and by training tend to be. Instead, activity-bas...

Compact Cars' Marketing

In seven pages this paper examines compact cars in a consideration of market shares, promotions, brand management, and various mar...

Internet Marketing and TQM

In seven pages this paper discusses marketing mix as it relates to the Internet and also considers how to implement Total Quality ...

Risk Management and Insurance Software Online Development and Marketing

In twelve pages this report considers risk management and how a program for marketing and development software can provide an insu...

Operating a Department in Marketing Communications

In ten pages this paper addresses student questions and various comments regarding marketing communications' departmental operatio...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Marketing Plan Sample for Outdoor Women's Clothing

In twelve pages this paper considers a fictitious women's outdoor clothing retailer in a consideration of development, management,...

Paradigms of Radical Humanism and Radical Structuralism

In ten pages these radical paradigms are defined, compared, and then considered within the context of the market view, Theory X an...

DeJamel Corporation Business Plan

This paper consists of a thirty five page business plan for a fictitious company that provides such services as networking, manage...

5 Web Pages and an Overview of Business Management, Marketing, Accounting, Economics, and Finance

This paper considers 5 web pages as they represent marketing, business management, economics, accounting, and finance. Five sourc...

Case Study on Multinational Organization and HRM

In nine pages this paper discusses a case study on a UK production facility initiation by a Korean company in an examination of mu...

United Kingdom Workforce Diversity Management

own racial, cultural, generational and socioeconomic circles. How to manage these factors has become a topic of management courses...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

Case Study for Caterpillar Inc.

employee had been employed with the company for 22 years. In 1982, however, the bubble began to burst. The world went into a ser...

Policies of Safety and Health

ecosystems with respect for life not limited to human life. The health and safety issues will also extend to an educational role...

Success of Marriott's Marketing Strategies and the Management Descriptions of Philip Kotler

continues to serve as an example to every other hotelier in the world and a leader in the industry. Everything Marriott has...

Marketing Strategies for Coca Cola

element in the marketing mix for Coca-Cola (Business2000, 2002). It was an element that covered all aspects of the marketing mix f...

Business in the United States

bunch of goods and services in an attempt to market to masses of people. Business Structures Whether a business is more of...

China and Credit Card Marketing

situation in China as well as the life cycle of the credit card as a product or service. China has been accepted into the World ...

Products for Financial Services

investment value is very low, but there may be a value if the policy is cashed in early. Unit Trust. This is a pooled investment...

Palm, Inc. Marketing Plan

Palm became the definitive name in hand-held devices, and until recently, has enjoyed being at the top of the heap of this particu...

An Examination of Avis

In the survey of loyalty in the different sectors a points scheme is used, Avis achieved 119 point out if 120 (Avis, 2001). In ter...

UK's 'No Frills' Airlines and Organizational Culture

to put speed and efficiency as a priority: the planes must keep to a tight schedule and often must faster turn-around times, and l...

Emerging Market Investment Modes and Multinational Corporations

shortcomings when it comes to diversification and competition. 1. Factor Conditions : The nations position in factors of producti...

Tutorial on Motivation, Marketing, Decision Making, and Accountancy

factors. The report must include: a. Explanation of techniques available to forecast Trek sales, data requirements of each and a...

United Kingdom's Ethnic Minorities and Management

concerns, we find that the unemployment rates for 1984-1995 indicate that in 1995 8% of whites were unemployed, 19% of non-whites...

Workplace Absenteeism Management

absenteeism, the need for management and control and will make recommendations as to how a company can save itself from the costly...

Marketing and Management Across Cultures

epistemologies and moralities (Westwood, 2001, 242). Epistemology There are several ways to define epistemology, bu...

Total Quality Management and James W. Cortada's Explanation

cultures, one must first understand the classification of culture and leadership. Cortada emphasizes several issues when assessin...