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Essays 481 - 510

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

Selling Luxury Cars in China

The Chinese market for luxury cars is increasing. The writer looks at factors which are impacting on the market and the way demand...

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

Analysis of Conference Hotel

This paper reports a specific case of a hotel that wants to increase their Thursday night corporate guests. Research revealed the ...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

Current Literature Trends on Change and their Use in Research for Organizations in Crisis

The writer examines the current approaches which are emerging in research concerning organizational change at a time of crisis. Th...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

NY Times Article, A Critical Analysis

This research paper/essays offers a critique of an article "'No Child Law' Is not Closing a Racial Gap'" by Sam Dillon, which was ...

The Gap Between Academia and The Commercial Environment

It has been argued that rigor and relevant are in a juxtaposition. The wirer discusses this apparent contradiction and consider n...

Impact of Climate Change

Refugees Currently, there are millions of people worldwide who are being displaced every year due to the impact of climate change...

School Culture vs Family Culture

sense of empowerment and a sense that they can control what is around them. The long term goal is to bring about holistic change i...

Culture and Personality, African Americans

a significant subculture in American society as a whole, as it accounts for 41.1 million American or roughly 13.5 percent of the p...

Macro-Factors that May Impact On The iPad Market And Marketing

a high level of styling and the marketing had allowed it to gain a dominant market share; in 2011 the product was able to gain 73....

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

Marketing Developments

of the internet and both eComerce and mCommerce approaches to marketing is not a new idea, this has been predicted as increasing i...

Marketing Mix Overview - Amazon.com

too differentiated from that of its competitors. Figures show that the company bought nearly 5 billion ad impressions online durin...

Strategic Plan for Miller Lite

2012a). In 1970, Philip Morris companies bought Miller Brewery Company. Light beer was first introduced by Miller in 1975. It s...

Communication Across Cultural Gaps

The issue of cross cultural communications is discussed looking at how and why individuals from different cultures may find it dif...

Failures in Fall Prevention Practices

The writer looks at the best practice strategies to reduce fall rates in elderly community based patients. The research based bet ...

Teaching Marketing

The writer looks at two issues associated with the teaching of marketing. The first considers the role of marketing in terms of su...

Gap Analysis On Home To Reduce The Potential for a Fall

The writer creates an assessment to tool to identify household environmental risks that may increase the risk of a fall. The use o...

Incas: Ethno Profile

belief stemmed from these aforementioned considerations, as well as with the inherent conclusion that proper behavior is an instru...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Harley Davidson - Strategic Analysis and Choices

gains a high level of commitment from its customers. It is well known that many Harley Davidson riders would not consider riding a...

The Impact Of Economic Change On The Capital Markets With Reference To Bull And Bears

but the recovery would be long for those that still had money in the stock market during the crash. It would be 1956 before the sa...

Website Analysis - Amazon.Com

is even one for groceries. So, when someone exclaims that Amazon.com has become an everything store, they are very close to be acc...

Opening IHOP in Germany

is a market that is accessible, IHOP may have a great potential in this market. One of the largest countries in Europe is Germany;...

Internet Marketing Options for a New SME

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

Autism: How Developmental Psychology Can Inform Practice

and after the training sessions, with results being virtually the same (Chin et al, 2000). Theory of mind, the ability to attribu...