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Essays 31 - 60

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

Communication of McDonald's

the two-way asymmetrical communication model there is communication in both directions, however the company or organisation is sti...

Knowledge Management and Communication in a Distribution Company

use knowledge to create more permanent customer relationships with the customers. The simple ability for an account manager to ask...

IMC Concepts

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Developing a Communications Strategy for the American Red Cross

foundations for the way that the message should be communicated can be determined, along with channel choice, determination of any...

The Intersection of Language and Culture

it seems that with the increased number of brands and corporate identities that have arisen because of the internet, its happening...

The Criminal Justice System and Nonverbal Communication

communication is all the more difficult. Studies have indicated that individuals use a huge variety of nonverbal responses in orde...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

Health Care Communication

patient (Seidel, 2004). This author also states that effective communication is something that can and must be learned (Seidel, 2...

Workplace Communication and E-Mail

23). Because there is a blurring of the boundaries that exist between that which is personal and that which is totally related to ...

Marketing, Retail Sales, and Communication

its primary employers consist of various industries and manufacturers. In 1995 the population of Paducah itself was 26,749 (Kentu...

Research Findings on Business Communication

In nine pages this paper in a memo format presents an informal business report discussing communications' investigation findings w...

Case Study of the Hypothetical Company Tenneco, Incorporated

In five pages this paper examines new structural development at this hypothetical company and provides answers to 3 questions on t...

Communication

internet and technology. Likewise it may also be formal or informal and vertical or horizontal. However, with the increased potent...

Ethics and Communication

2. Posture is also an important element of non verbal communication. The way an individual sits or stands and places their hands w...

Overview of VPNs

resources data. Issues of safety and security are not of concern, because the appropriate tools are available to effectively addr...

Ethics for Business Research

sure treatment is safe before administering it has also restricted the way those suffering may be helped for example AIDs patients...

Communication Case Study

methods of the communicating failing; this may be a breakdown with the sender, a breakdown with the method or a recipient breakdow...

Business Planning Books

markets can be assessed. The approach is general and the book seeks to give guidance rather than academic conversation. There is a...

E-Commerce and Influencing Organizational Goals

In the store, the book browser has the advantage of reading jacket covers and snippets of several pages throughout a book, while e...

Mail Order Bride Business

In twelve pages this controversial business is examined in terms of market segmentation, target audience, a comprehensive advertis...

Functionalism and Other Perspectives in Communication

This paper examines various types of communication. The author distinguishes between functionalism and critical or interpretive s...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

E-mail Privacy, Business Ethics, Perceptions, and Standards

This paper addresses various issues relating to e-mail in the workplace and perceptions of privacy by employees. The author prese...

The Language of Security

to life and limb, in the case of security for an organisations, while this may be a physical threat, it may also be a threat in t...

Business Studies' Project Reflective Learning Document

In twenty four pages this business studies' project's reflective learning document includes learning theories such as those by Lew...

Communicative Elements

In a paper of six pages, the writer looks at communication in business. Several important topics are analyzed. Paper uses four sou...

Leveraging Shared Media Costs by Using Integrated Marketing Communications

a coordinated marketing approach across various media and advertising channels, is popularly used to promote brand unity and image...

E-Commerce and its Implication for Managers

AND THE WORLD WIDE WEB? Theres no questioning that the development of the internet and the World Wide Web has been the most tran...

Explanations of Communication in Organizations

tend to become friends, thus, forming a social bond (Prell et al., 2010). Over time, these folks will influence each others opini...