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Essays 211 - 240

Current Events and Techniques in Advertising

spectrum in the new millennium. Targeting specific markets is a critical component to establishing a secure consumer base; howeve...

Harriet Beecher Stowe's Uncle Tom's Cabin and Its Appeal

for the institution so melodramatically described"(Anonymous 1094). The storys popularity was such that, when introduced to Stowe...

Communications and Economics

that is involved. Magazines, for example, 96% of marketing professionals think consumers accept magazine advertising, only 60% of...

The Enduring Popularity of Antigone

honor and integrity into the courtroom as well as to the attention of the public (Conte 26). These are the issues that should con...

Overview of Election Campaigns

the emphasis in this paper the student will want to put on the Mayoral race in Houston on November 6, 2001. A comparison of sever...

Case Study on Leadership Styles

In ten pages this paper presents a case study on introducing change to a company in a consideration of various styles of leadershi...

Film and TV Adaptations of King Lear, Hamlet, and Othello

of Hamlets famous soliloquies, except for the ones which heightened dramatic impact, such as "To Be or Not to Be." He shrewdly ch...

Advertising Age Article on Minority Teens and Target Marketing

of target marketing. Companies want to go with what is popular and not what just might become popular. Minority teens are now a kn...

Appeal of Beer Advertising

ranges between the ages of 21 and 49 (Sellers and Welsh 79). The ads are not restricted to American-brewed beer, but rather, rep...

Elements of a Social Utopia

abide, and making society a clearly structured reality. Now, while this may have been their notion of utopia it was likely that no...

Multiculturalism Perspectives

This paper consists of 5 pages and contrasts various multiculturalism perspectives....

Germany During the 1930s and Fascism's Appeal

In eight pages this paper examines the reasons behind the great appeal of Fascism for the people of Germany during the 1930s. Six...

State of Texas Government Agency Terms

In five pages this paper discusses a Texas state government agency in an overview of various terms and how they are used....

Appeal of the Gnostic Religion

a simple one - they would provide man with Knowledge, and allow him "to control his own destiny When discussing the Gnostics it ...

Katherine Anne Porter's 'The Jilting Of Granny Weatherall'

her mother does not always know the time of day. "He just left five minutes ago"; "That was this morning, Mother. Its night now" ...

Advertising Campaigns and an Evaluation of Emotion versus Logic

In seven pages this paper evaluates the effects of advertising in terms of appealing to emotions or logic with a survey sample and...

Scotland, China, and Nationalism

In three pages this paper examines nationalist ideology, its diverse appeal, and its nonviolent manifestations in China and Scotla...

Links Between William Shakespeare's Much Ado About Nothing and Othello

We know that Iago is considered one of Shakespeares worst villains and, John is a pale version by comparison; but perhaps we are s...

Gender and 'Pickup' Lines

Look at the odds she said. It is during the day or early evening; there is good lighting; people are sober, and there is a slim p...

United Airlines' Marketing Audit

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...

Trio of Senators' Websites Compared

extent to which each Senator tries to build trust and loyalty through providing personal information and services represents the m...

Observation and Self Definition in Women's Studies

that "ladder of success," or does that mean that they are not on the rung that they would like to be. Since they are the ones who...

An Apathetic Consideration of Al Gore

In a true example of the definition that "God/life/value is in the details," we have now learned more about a "chad" then any of u...

Separate Concept of European Citizenship

This paper examines European citizenship as a separate concept and the various issues that are associated with it in eight pages....

Cultural Impacts of the 1967 Film Bonnie and Clyde

lessons of life the Great Depression had imposed upon my Father, but this was a new twist to a very tired story. The impact of the...

Failure of the American Family as a Sociological Model

In six pages this paper discusses the various issues that have undermined the American nuclear family as a failed sociological mod...

Appeal of the Programs Introduced by Benito Mussolini and Adolf Hitler

In seven pages this paper examines the reasons behind the public appeal of the programs devised by Italy's Fascist leader Mussolin...

Renaissance Themes

rather than singular pleasures. He had an obligation to answer grievances, to hear both sides of a story and to reach some type o...

Dragons

French as well as Middle English, and the Latin, dracon. The creature has many shapes, reptilian or monstrous, and may or may not...

Broadcaster Dave Garroway

In six pages the professional life of the first host of NBC's Today show is chronicled in a discussion of Garroway's popular appea...