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Essays 391 - 420

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

Urban Planning and Development Theories of Paul Peterson

In eight pages this research essay considers Miami in an application of Paul Peterson's urban development and planning theories. ...

A Walmart Financial Analysis

put it plainly, other competitors could not compete with the progressive ideals that were so prevalent within the Wal-Mart operati...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

HR Planning Practices and Theories

the development of this contract culture (Melville , 2002, Salaman, 1992). If we are going to examine this we need to examine the ...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

WALMART STORES - THE NEW CHANEL?

U.S. economy has been in a recession since December 2007 - and its going to be a long while before it goes away....

Marketing Marlboro

a guerrilla marketing approach which including giving away samples helped to increase brand awareness, taking the brand form a po...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Competitive analysis of Starbucks, Walmart and Southwest Airlines

The writer prevents presents a brief analysis of the three different companies, looking at the external and internal influences th...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

A Better Intervention Program for Smokers

Research has confirmed that nicotine addiction is at least as strong as heroin addiction. This means that it is at least as hard t...

Social Psychological Theory Current Event

This paper applies a social psychological theory to a current event. The paper demonstrates how the theory can be applied to a ver...

The Application of Theories on Education in Nursing

In a paper of ten pages, the author reflects on nursing theories and educational theories, including constructivism and the theori...

Advertising and Marketing Health Care

There is a need for neighborhood health centers to provide greater access to health care. This essay discusses a marketing plan fo...

Telecom Company Offers New Product

It has become essential for organizations to have a place to store and backup their data, which is increasing exponentially. Compa...

Applying Ariely's Theories

Ariely offered the Fudge Factor Theory and the theory of ego depletion to explain why good people cheat. This paper provides a bri...

Leadership Motivation Conflict, Emotional Intelligence

What leadership styles can be related to what motivational theories? Effective leaders know there is a direct connection between t...

CADILLAC CTS 2014 MARKETING ASSESSMENT

Provides a marketing plan for Cadillac's CTS. There are 17 sources listed in the bibliography of this 9-page paper....

4 Ps and New Product

This paper presents a case study about a brewery that wants to introduce a non-alcoholic beer to the market and uses the 4Ps metho...

MARKETING PLAN FOR YUMMY BRAND CUPCAKES IN AUSTRALIA

Discusses how a a fictitious cupcake product can be marketed in Melbourne, Victoria, Australia. There are 3 sources listed in the ...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

Early Moral Development Theories

One of the earliest moral development theory came from Kohlberg who offered a stage theory in three levels. This theory has been t...

A Marketing Plan for Water Filters in Haiti

In a paper of five pages, the author reflects on the use of Brita filters in third world countries. The author reflects on a mark...

STRATEGIC PLANNING AND DECISION-MAKING

implementation/action is when the plan and its goals and objectives are put into play. Along these lines, a strategic plan...

Black & Decker Financial Position

2009, 2005), released a Power & Hand Tools study in early 2005 concluding that "U.S. demand for power and hand tools is forecast t...

Crime, Criminology Theory, and Delinquency

of behavior upon individual members of the group" (Bursik & Grasmick, 1995, p. 110). Thomas and Znaniecki also included the term ...