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Essays 811 - 840

British Workforce and the Growing Participation of Women Since the Second World War

control practices and free contraception; the changing attitudes of women; and the availability of part-time work. After the war,...

Case Study of P.F. Chang's Chinese Bistro Chain

a total of roughly 858,000 in the United States, and with dales forecast at $407.8 billion this shows a 4% increase on 2001 (Natio...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

Japan's Wal Mart and Strategic Alliances

for becoming such a leader. Otherwise, the profits possible from the joint venture for PTIs purposes will be limited. The ventur...

Analysis of Krispy Kreme Doughnuts Inc. Positioning and Target Market

interesting to note that this market shows the opposite trend when compared to a perceived rival; Dunkin Doughnuts, where the lowe...

AOL Time Warner, Disney and the Entertainment Industry

real barriers to entry. The use of licences in some segments and the power of the existing companies to limit entrance may be seen...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

Marketing Plan For Target Inc.

customer to make repeat purchases from the company rather than going to competitors. Aspects such as holding the right stock and h...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

UK Tourism Marketing

to avoid placing a particular perspective on an area which may limit the potential. This means there is a need to attract a wide r...

Training Considerations for the Caribbean Tourism Industry

Although organizations such as the Caribbean Tourist Association, the Caribbean Community and Common Market (Caricom), the Caribbe...

Baseball and Game Promotional Activities

key chains launched into the stands during the seventh inning stretch. On the other hand, the children of both types love every b...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Marketing Strategy of Philip Morris Tobacco Company

In eight pages this paper discusses the negativity that is presently a part of tobacco industry public perceptions and how Philip ...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

The Water Market

that had impaired immune systems. Since that time, problems with the municipal water systems have been reported by the med...

The Dissemination and Marketing of Music from Tin Pan Alley to the Modern Day

publishing of magazines or stationary (Tawa, 1990). The main method of distribution involved composers approaching the publishers...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

Motorola's Quest to Regain Market Share in China

European competition and finally local competition seriously reduced Motorolas market share. 2. What were the forces that contribu...

The Promotion of Different Products and Services

and the attitude or values of the company. By looking at four different products in the way they are promoted different aspects of...

CARICOM

Indies along with the Regional Shipping Service (which was set up as a part of the defunct federation) came together to control th...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Market Research Proposal for X-Soft

the children using instant, therefore the potential target markets, therefore the primary purchasers of parents who which control ...