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Essays 31 - 60

The Wall Art Found in the Etruscan Tombs

This 6 page paper discusses the wall paintings found in Etruscan tombs. Among those discussed are the Tomb of the Baron and the To...

Women's Roles in 'The Iliad' and 'The Odyssey' by Homer

In 6 pages this paper analyzes how women's roles in these works by Homer reflect the cultural perceptions of women in ancient Gree...

The Condition of the Retail and Manufacturing Automotive Industry in Australia

number of small scale manufacturers such as Elfin, Nota, Kratwerkz, Deuce Customs and G-Force. In 2010 the total production was 23...

Consumer Pressure for Better Health Care

A seven page paper delineating the factors behind the impetus for better health care products and services. From the 1960s onward...

Antitrust Case of Bill Gates and Microsoft

In five pages this paper examines the federal government's antitrust suit against Microsoft and its founder Bill Gates in a consid...

Are Mega Mergers Beneficial or Detrimental?

the diminished connections that they have with the communities that they serve. One such expert is Wall Street financier George So...

Society and the Time Traveler in The Time Machine by H.G. Wells

higher educational process and the increased facilities for and temptations towards refined habits on the part of the rich-will ma...

Choices of Consumers and Branding

customer loyalty has lead to several phenomena. The brands, in terms of quality, will usually deliver what they promise, if this w...

Behavior of Buyers

often with a higher age. However, there are some trends we can gather even at this level. The choice of a holiday is one of a hi...

Strategic Study on Dendrite

In five pages a student submitted case study on Dendrite's strategic position is presented in terms of choices regarding U.S. mark...

Health Issues, Diet, and the Media

There are those who believe that advertising can actually be beneficial in promoting health and nutrition; after all, television e...

A COMPARISON BETWEEN STORE BRANDS AND NATIONAL BRANDS AMONG CONSUMERS

one another. Yet for some reason, the consumer will gravitate more toward the national brand than the store brand - unless the pri...

A Proposal to Examine How The Effectiveness of Advertising May be Improved

with the quote "Half the money I spend on advertising is wasted; the trouble is I dont know which half". This indicated the proble...

CONSUMER DECISION-MAKING AND MARKETING

some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...

Advertising Analysis With Toulmin's Model

and well being, which it openly attributes to making the right decisions in life. The companys "Just Do It" marketing campaign wa...

Brand Marketing

same thing as a relationship so to speak. There are others who argue that people do not have such relationships as Fournier sugges...

Models for eBusiness

purchase also includes a range of added extras, such as extended warranties and on site maintenance agreements as well as training...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Understanding the Consumer Decision-Making Process

This 5 page paper summarizes the elements of the consumer decision-making process and considers how marketers can use the consumer...

Buying Green - Studies in Consumer Behavior

had the desired result, but there appears to be a saturation point (Obermiller, et al., 1995). After consumer awareness has been r...

Analyzing Dream Worlds Mass Consumption in Late Nineteenth-Century France by Rosalind H. Williams

In thirteen pages this paper features a chapter by chapter book analysis on William's examination of how the evolution of consumer...

Deregulating Public Utilities in Pennsylvania

This 3 page paper evaluates the pros and cons of deregulating Pennsylvania's electric companies, and argues that deregulation woul...

Human Psychology in William Faulkner's Sanctuary and Nathaniel Hawthorne's The Scarlet Letter

In three pages this paper examines the primary characters in these two stories in terms of society's treatment of them and human p...

Society and Natural Gender Roles

the natural world held many different dangers for communities or societies. With warfare men naturally went off to fight and women...

The Naked Society by Vance Packard

in many different ways, invading privacy and pushing their way into our lives. While many people accept it today, the pressures in...

Ayn Rand's Anthem, Regression, and Collectivist Society

The needs of the society come before the needs of the individual, and Rand even suggests that this collective identity would suppo...

Hindu Society and Women's Roles

are not to be allowed any form of independence - they cannot even undertake religious fasts on their own initiative, but must join...

Twenty First Century Cultural Artifacts and Ideologies

643 Life in the twenty-first century has become more of a...

Marine Products and Consumer Choices

already is immersed in the world of fishing technology. The paper will examine if the new products would be considered a step up i...

Intergenerational Family Relationships

elderly population is finding it difficult to meet their own financial needs and have few choices but to pool resources with other...